It has been a while since I shared anything personal. I see other bloggers share their online income details. To experiment, I’ll also reveal my January 2016 blog income, for the first time in 5 years of blogging. I’ll see the audience response and result before deciding to either continue or discontinue publishing income report in February. I am very hesitant to reveal such details in public. It may be trivial for some, but not for me.
Lately, as you have probably noticed, I wasn’t posting personal matters. My posts have become list posts with straight financial advice. Many of my posts were directed towards small business owners. Those are sponsored posts, basically. Well, there are reasons for not putting my soul into blogging. Blogging is my side hobby come business.
I have a demanding day job as a software technology manager. I manage and lead a big team and that usually takes a toll on my blogging time. When I first started this blog I was a technical lead, wasn’t responsible for anyone else’s career. Only programming was all I did back then.
Over the last 5 years, my career grew and responsibilities added. Not that I am complaining, rather probably, I am trying to defend my lack of efforts in blogging. At the job, I was never happier. I was never trusted with so many responsibilities before. I can now take decisions that are visible at a very high level of senior leadership.
Moreover, ever since SMB got pregnant, our weekend time is getting spent in planning, and preparing for the life ahead, post child birth. Now that everything’s done and we are waiting for the big arrival, I can spend some time with my beloved readers. I’ll soon write about the pregnancy.
Coming back to my blogging affairs, let me let you have a sneak peek into my blogging profitability. I mentioned in some of the most popular posts, that I earn a handsome money from this blog. Out of around 850 articles I published since 2011, around 75 articles generate a steady flow of visitors through the search engine and links from other sites.
I heavily monetized those pages in terms of pay-per-click ads, affiliate ads, CPM ads, etc. Often I sent out newsletters to my blog subscribers, with valuable tips and tricks. Some of those emails contain affiliate links. When people buy things or signup for offers, I get a cut.
For example, I use PersonalCapital as a personal finance tool. I wrote a huge post about it, all true experience and aimed at making your financial life stronger. But that post ended up being a good revenue generator as well. If you signup to use PersonalCapital, using the link here (or, links on my post about personal capital), I’ll get an affiliate commission. Don’t worry PersonalCapital is a free tool, but very useful.
All my pages have some cost per click ads (CPC) from Google Adsense and media.net. When my site visitors click on those ads, I earn a referral money. When you talk about thousands of visitors in a day, even a fraction of them clicking my ads, generate a sizeable income.
Also, I am lucky to be one of the top affiliate earners for a major financial company, due to the confidentiality agreement, I can’t reveal the identity of the company.
I have searched for some other bloggers who regularly publish their online income report. Most of them earn lion’s share of their money through a hosting service promotion. Be it BlueHost or Hostgator or DreamHost.
I am trying to catch up there as well. Through my post on creating a blog with $20 in 20 mins, I get an increasing number of signups every month. Signups by people starting their own website/blog. In January 2016, I helped 15 people open their websites through my BlueHost affiliate link.
Blog Income January 2016
I am putting the numbers in round figure, removing the decimals.
Affiliate income from finance related promotion = $3820
Affiliate income from hosting service promotion = $975
Affiliate income from reward sites = $672
Misc affiliate income = $344
Total affiliate income = $5811
Total CPC income = $979
Direct sale (sponsored posts, banner, misc) = $1850
Total January 2016 blog income = $8,640
Expense = $22 hosting fee with BlueHost.
Mail Chimp email newsletter service = $25
Total Gross profit = $8593
No doubt, January 2016 blog income surpassed the ‘after tax January paycheck’ from my job. Many bloggers left their job with just a third of this income. But, I like to work with people, I love the team working atmosphere. Without a day job, I’d probably fail at blogging as well. So I am not quitting, for a long-long time.
One good thing about blogging is, while your newest articles do not generate any revenue, old popular articles do a lot. So, even if you quit blogging for a month or two, your income will not change I am not sure what the future has in store for us but I’ll have to take time off from blogging. I’d probably be back to blogging in a couple of weeks after the baby’s birth.
Readers, share what you know with us. Also, feel free to express your satisfaction, dissatisfaction, awe or distraught at this income report. Can’t wait to hear from you guys. Until we meet again.