
I got a flyer in my mailbox – a colorful red and blue 3×5 card – declaring, “Goodbye Netflix, Hello Blockbuster.” It’s now Blockbuster’s turn to fight back in the DVD rental wars. Once defeated, Blockbuster got a fresh start when DISH Network bought it (only after its huge debts were written off due to bankruptcy). Powered by DISH Network’s 14 million subscribers and their set-top boxes, Blockbuster’s latest offerings allow you to stream movies and rent DVDs by mail. Blockbuster Movie Pass customers can exchange the DVD received in the mail at Blockbuster stores as well. If you remember, prior to the price hike, Netflix cost the same amount per month as Blockbuster Movie Pass is charging. I can’t help congratulating DISH-Blockbuster folks on their impeccable timing. I am not a fan of DISH Network – do not consider this post an endorsement of the new rental service. But I believe in fair competition. In any industry, a monopoly is bad for the consumers. We are grateful for Blockbuster’s reentrance as Netflix will think twice before increasing their prices further. Ever since Netflix announced its price hike, it has seen a steady customer outflow. Per a quick reference check





