Impulse buying is a major weakness among us. When they contacted me for my willingness to have a info-graphic post, I wanted them to write on this topic. I have previously written about my old trusted method of controlling impulse buys.
Still at times both SMB and I make impulse purchases. The info-graphic shows the most rampant place where impulse buying happen is your grocery store. Yes, I also felt that way.
When we blog about impulse buying, we always talk (and probably think) about major purchases in malls that we make, usually the ones which cost more than a couple of $10 bills. But, even a $2 item can be purchased impulsively. Grocery stores advertise items on sale, you go to that grocers to take advantage of the on-sale items and you end up buying mark-up items as well.
Impulse buying happen in every store, minor or major. You wanted to buy a loaf of bread and get fixated to the apple pie kept very next to it, when you end up buying it, isn’t that an impulse buying? Yes it is!
Every time, in almost every shopping trip, we purchase impulsively. We do not realize most of the time but it happen to us always. We end up buying more stuff than what was listed originally on our grocery list.
Impulse buying decisions are human weakness that businesses exploit. Please read below and leave a comment about how you feel.
[Info-Graphic Credit The Pen Company]
At the end, here’s my techniques for controlling impulse buying.
- Don’t buy things just because you have coupons, get coupons for the things you want to buy instead.
- If you have a buying urge while at home, buy it after two days. Two days later you may not feel the same need.
- If you have a buying urge while at a store, buy the item on your next trip. You may not need it in next trip.
- Make grocery list and do not deviate, even if there’s a discount.
- Be strict with your children, if they don’t need certain things, they don’t need. Do not welcome nagging.
Don’t be a victim of marketing strategy, outsmart the strategy and save money! Because only you care about your money.