While it may not be entirely suitable for everyone, there is no doubt that gold is a unique and potentially lucrative investment that remains enduringly popular. It remains one of the few assets that can be traded either physically or on paper, but it is the status of gold as an actual measure of wealth that earmarks the commodity as a unique haven during every economic austerity.

Its consistent historical performance also offers solace to investors and is extremely unusual in an increasingly volatile financial market. Since the days of early monarchies, gold has been the primary mode of investment, until recently, when stocks took over that role. Still, experts recommend having 10-15% of investment in gold.

So why does gold present itself as such an essential asset to hold onto?

Before I go about with the post, a disclaimer. We do not have gold invested in such a variety of ways that I am going to describe here. Our gold is entirely in Jewelry form. As you might have heard by now, India is one of largest gold buying countries in the world. The reason being a social culture, where gold is given by the parents to their daughter on her marriage. It’s a social custom.

There, as soon as a daughter is born, parents start buying gold for her future marriage. No wonder that in our marriage SMB got lots of gold. We had to open a bank safety locker for their safe keeping. Apart from the jewelry, we used to own gold ETFs which we sold off last year, fearing about a gold bubble, after almost doubling my money in 4 years. But, the sad part is gold is even higher now.

I am not complaining for that, I can’t sell at the peak, no matter how hard I try. No one can time the market correctly. We are happy we sold off our position at a fantastic profit. And we have all our jewelry intact which we will probably not sell ever. Let’s now begin with the rest of the article. This may be useful to you if you are looking for gold investing in near future.