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Couponing is an effective marketing strategy, and it’s easy to see because many of those who want to save money on groceries is taking it to the extreme. Couponing is a way that companies introduce products and reintroduce those already in the market by providing discounts. It dramatically helps both businesses and consumers.
If you want to get into the habit of couponing, read the information below.
You must be using paper coupons for achieving discounts for the last few decades. The advancements of time and technology are now saving you the tedious task of cutting paper coupons and staying updated on valid coupons.
When Coupons are Helpful, When They are Not
The choice is up to you whether you’d like to spend your entire paycheck over your grocery every month or spend a few hours searching for coupons that ensure savings for your household.
Lately, we have been shopping big ticket items only online. We recently had a baby and almost all the nursery furniture we got were bought online. We found that things are cheaper online than at retail stores. Not only furniture but, electronics and even clothes as well.
But not always you get things cheaper online. There are some exceptions. As a policy, we don’t buy food items or any perishable item online. We also don’t buy clothes online. We prefer to check them out in the fitting room before buying. so we do look for deals and discounts at the retailers as well.
In order to be a smart couponer, it used to take lots of determination, a scissor and magazine subscriptions and more and more. Online coupons have substantially reduced lots of burden of couponers by providing them an opportunity to make the easy shift. Things are definitely moving fast towards the enhanced facilities which need us all to make a fine move as well. People (families) who are cutting coupons since ages may feel a little attached to organizing activities. But, this change is better in so many ways. Foremost, if you will take a chance, you will notice the major time-saving benefit, not so away from you. Other benefits like the variety of discounts, shipping ease and access to unlimited options are solid as well.
If you are more often on the deal hunt, you might have already tried online coupons and if you have not, you probably will in near future. In UK and US people are shifting to digitalized coupons with their own set of strong reasons. It may be series of apps and more for the graph of digital couponers rise higher than 53million, according to credible internet research.
Marketers in near future are going to go digitalize to reach their target segments and massive numbers of couponers are going to follow. But who will have more benefit out of it? The balance is critical and in the hands of both couponers and businesses.
Not a long back posted how online coupons increased our spending. Since then we have learnt to use coupon in correct way. One example, every Friday night we go out for dinner, sometimes just two of us, sometimes with our friends. We like to try different cuisines and restaurants. Today we combined saving money and experimentation by having an account with restaurant.com, where we search for great deals on great restaurants, every Friday.
Also, recently I had to go for car servicing, regular price in our area for that model was $40+. Upon searching in our mail box I found a 10% off coupon which reduced my servicing expense.
Most of us use coupons. Coupons help us spend less. We previously posted How to Effectively use Vouchers and Coupons here. Sometimes the use of coupons does increase spending. Basically, manufacturers and distributors use a coupon to lure customers into shopping. I wrote about this in the article How Online Coupons Increased our Spending. This post covers the same subject with a different perspective.
The little dollars you see in discount coupons may not be something much to talk about; it might seem so on a cursory look. The truth is otherwise. Once a coupon is exhausted shoppers tend to forget about it altogether. To understand how your family has benefitted from using coupons, you need to keep track of the savings. You should take time off and get your numbers right.
